Lean Cuisine
Lean in to simple balanced nutrition
- Campaign Strategy
- Campaign Asset Library
- OOH Application
- Digital Application
- App Design
Patties Food Group / Australia
The Challenge
Lean Cuisine needed to modernise its digital presence and bring “Lean in to simple balanced nutrition” to life through an engaging campaign, website and app experience that connects with today’s health-conscious audience.
The Insight
Consumers want healthy convenience that feels authentic and personalised. Partnering with nutritionist Susie Burrell, we built a digital experience that simplifies meal planning, encourages balance, and inspires better everyday choices.
The Impact
The refreshed creative platform unites campaign, web and app into one cohesive brand experience. Lean Cuisine now stands as a trusted, intuitive companion in modern wellbeing, simple, balanced and beautifully human.
The Challenge
Lean Cuisine needed to modernise its digital presence and bring “Lean in to simple balanced nutrition” to life through an engaging campaign, website and app experience that connects with today’s health-conscious audience.
The Insight
Consumers want healthy convenience that feels authentic and personalised. Partnering with nutritionist Susie Burrell, we built a digital experience that simplifies meal planning, encourages balance, and inspires better everyday choices.
The Impact
The refreshed creative platform unites campaign, web and app into one cohesive brand experience. Lean Cuisine now stands as a trusted, intuitive companion in modern wellbeing, simple, balanced and beautifully human.
